SEO & Digital Performance Specialist
Company: ICF
Location: Topeka
Posted on: April 9, 2021
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Job Description:
ICF is a mission-driven company filled with people who care
deeply about improving the lives of others and making the world a
better place. Our core values include Embracing Difference; we seek
candidates who are passionate about building a culture that
encourages, embraces, and hires dimensions of difference. @ ICF
Next, we are fearless in finding new ways to solve problems,
relentless in making sure it pays off for our clients and committed
to making a positive change in the world. Join our community of
mission-driven creatives, communicators, strategists, and
technologists to challenge the status quo. We're currently hiring
for a Digital Performance Specialist with Search Engine
Optimization (SEO) experience to join our team at ICF. You're a
high-energy, creative, strategic thinker who is passionate about
digital technology. And you're ready to tackle some of society's
greatest challenges. Do you want the opportunity to work on
meaningful, timely public health projects? If so, you're going to
love this. Our innovative digital solutions team is seeking a
specialist who can provide a data driven approach to digital,
leveraging analytics to help from an SEO perspective. This position
requires strong written and verbal communication skills, a high
degree of professionalism, independent judgment, organizational
skills, the ability to multitask, and flexibility as demands and
priorities change. This is an exciting role offering excellent
opportunities for career growth and the chance to work in a dynamic
and collaborative organization. This role will begin as a telework
position and may shift to being based in either our Fairfax or
Rockville offices post-COVID (no earlier than Sept. 2021). What you
will be doing:+ Find the stories within data - finding creative
ways to convey complex concepts to teammates and clients with
different areas of expertise+ Work within a multidisciplinary team
that includes Digital Marketers, Content Strategists, User
Experience Experts, Developers, and other subject matter experts+
Determine performance using data and create data-driven
recommendations for enhancements or improvements+ Measure the
success of SEO efforts and use data to guide iterative content
improvements+ Assist in creating strategic, actionable
recommendations+ Develop automated, easy-to-access dashboards to
empower content owners and other stakeholders to make data-driven
decisions+ Collect website and application metrics+ Perform
technical SEO audits+ Set and monitor Key Performance Indicators
(KPIs) over the course of a campaign+ Conduct competitive analyses
and develop SEO strategies+ Provide content governance and quality
assurance+ Suggest content improvements or additions to improve
engagement and digital performance Basic Qualifications:?+
Bachelor's degree+ 5+ year's relevant professional experience
(preferably with government IT projects)+ Proven experience:+
creating digital communications or marketing strategies+ writing
for websites and an understanding of plain language best practices+
planning, implementing, and monitoring SEO improvement efforts+
using dashboard tools to represent data (ex. Data Studio, Tableau)
Solid skills with Microsoft Office tools+ Solid content management
skills within a Content Management System (CMS) like Drupal,
WordPress, or Mura+ Proficient with analytics platforms like Google
Analytics, Adobe Analytics, or SiteImprove Professional
Skills/Experience:+ Strong oral and written communication skills+
Detail-oriented with the ability to multi-task+ Ability to create
and lead presentations to clients and stakeholders+ Experience
advocating for user needs in a way that also meets client
priorities+ Superior interpersonal skills including courtesy,
professionalism, and a cooperative attitude Working at ICFWorking
at ICF means applying a passion for meaningful work with
intellectual rigor to help solve the leading issues of our day.
Smart, compassionate, innovative, committed, ICF employees tackle
unprecedented challenges to benefit people, businesses, and
governments around the globe. We believe in collaboration, mutual
respect, open communication, and opportunity for growth. If you're
seeking to make a difference in the world, visit
www.icf.com/careers to find your next career. ICF-together for
tomorrow.ICF is an equal opportunity employer that values diversity
at all levels. (EOE - Minorities/Females/ Protected Veterans
Status/Disability Status/Sexual Orientation/Gender Identity). For
more information, please read our EEO & AA policy
(https://www.icf.com/legal/equal-employment-opportunity)
.Reasonable Accommodations are available for disabled veterans and
applicants with disabilities in all phases of the application and
employment process. To request an accommodation please email
icfcareercenter@icf.com and we will be happy to assist. All
information you provide will be kept confidential and will be used
only to the extent required to provide needed reasonable
accommodations. Read more about non-discrimination: EEO is the law
(https://www.eeoc.gov/sites/default/files/migrated\_files/employers/poster\_screen\_reader\_optimized.pdf)
and Pay Transparency Statement
(https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp\_English\_unformattedESQA508c.pdf)
.Virginia Remote Office (VA99)Need help? We're
here:ICFCareerCenter@icf.comAbout ICFICF (NASDAQ:ICFI) is a global
consulting services company with over 7,000 full and part-time
employees, but we are not your typical consultants. At ICF,
business analysts and policy specialists work together with digital
strategists, data scientists and creatives. We combine unmatched
industry expertise with cutting-edge engagement capabilities to
help organizations solve their most complex challenges. Since 1969,
public and private sector clients have worked with ICF to navigate
change and shape the future. Learn more at icf.com.
Keywords: ICF, Topeka , SEO & Digital Performance Specialist, Other , Topeka, Kansas
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