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Digital Marketing Specialist

Company: Advisors Excel
Location: Topeka
Posted on: June 8, 2021

Job Description:

Position Title: Digital Marketing Specialist

Department: Creative Services

Reports to: Director of Digital Marketing


Advisors Excel is looking for a Digital Marketing Specialist to join our small, but mighty Digital Marketing Team. This position sits within our wildly talented Creative Service Division - our in-house ad-agency that provides marketing support and services to elevate our clients' business! Alongside the Digital Marketing Director, this position will be responsible for full-cycle digital marketing campaigns.

What you'll do:

  • Create, maintain and update advertisements on social media, Google AdWords, and PPC Campaigns for Advisors Excel clients and corporate marketing initiatives
  • Report on Benchmark KPI's, and conduct A/B tests to optimize conversion rates
  • Implementation of SEO best practices on websites/landing pages and update as needed
  • Manage client and corporate budgets for various marketing campaigns and paid advertisements
  • Regularly coaching clients on digital marketing strategies with the ability to act as a subject matter expert in multichannel marketing, web, and email marketing

Experience you'll bring:

  • 1-3 years in managing paid advertisements for multiple clients
  • Experience using marketing technologies and tools, including but not limited to, email automation platforms; A/B testing tools; CMS; DMPs; CRMS
  • Strong understanding of search engine optimization (SEO); search engine marketing (SEM); social media on multiple platforms (including reputation management); email marketing; paid digital media
  • Strong analytical mind-set with the ability to translate data into insights
  • Individual who is organized, self-motivated, results-driven, and a team player
  • Customer service minded with the ability to tell a story and coach clients on digital marketing strategy

Bonus Points:

  • 1-3 years specific experience within an ad-agency
  • Certified in Google Adwords and/or Facebook Marketing Partner

What you'll get:

  • Amazing benefits including medical, dental, vision and 401k (with matching options)
  • Generous PTO package from your start date
  • Access to an on-site caf, gym and even an on-site primary care physician
  • Continuous personal and professional development opportunities

Who We Are:

Advisors Excel is a fast paced, innovative company that seeks to service independent financial advisors in a multitude of areas within their business. From operational functions, to sales and marketing, our end goal is to help continually grow advisors' businesses nationwide. We thrive on watching them succeed. Not only does AE want to see the success of our advisors, but also our employees. We have high expectations from them to continually move our business forward. We are on the hunt for positive people who thrive on hard work and in a collaborative team environment. If this sounds like you, then what are you waiting for? We want you to join our team!

Advisors Excel is an Equal Employment Opportunity Employer. Everyone is welcome here - as an inclusi

Keywords: Advisors Excel, Topeka , Digital Marketing Specialist, Other , Topeka, Kansas

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