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Marketing Manager, B2B SaaS

Company: Vontier
Location: Topeka
Posted on: November 27, 2022

Job Description:

Come join our growing business where our talented B2B Marketing Manager with a SaaS background will enjoy being part of our innovative team accelerating growth for our technology company. You will own day-to-day go-to-market marketing strategy and pipe gen across Insite360s global platform message, leveraging our external marketing partners and our Fortune 500 parent companys resources to quickly grow recurring software revenue streams.We are problem solvers, strategic thinkers, solution seekers, and consultative experts who use the latest tools and technology to solve our customers most important problems.Our Marketing Managers responsibilities include:

  • Align with other internal teams, such as Integrated Campaigns, Content, Field Marketing, and Sales, to develop fully integrated search campaigns
  • Meet or exceed monthly performance targets for MQLs, MQL quality, SQLs, pipeline, and ROI by region
  • Deliver paid search and display recommendations that support cross-channels strategies
  • Facilitate and lead cross-functional and cross-department groups to ideate, source, develop and optimize content to meet partner business priorities and goals on key initiatives.
  • Manage content requests, creating, editing, and supporting other content needs on the partner team.Continually measure and analyze
    • Minimum of 2 years experience working in the B2B SaaS vertical
    • Accountability for marketing pipe or revenue targets
    • Strong, hands-on-keys expertise with Google Ads, HubSpot, Salesforce, social and digital media platforms
    • Experience working closely with product management to extract insight/actions from data and relate the story to key personas including A/B testing
    • Experience in taking new products or features to market, working with a Product Management team to create Launch Plans, Go To Market materials and campaigns preferred
    • Experience performing market analysis for current and future products, comparing competitive solutions to company offerings, a plus#LI-JS1Insite360 is committed to delivering its cloud-based solutions through a Software as a Service (SaaS) model that provides retailers remote access, visibility and control of their Tank Gauges, Fuel Dispensers, and Point of Sale. We are automating all aspects of the fuel management process to increase efficiency, lower costs and prevent loss in the fueling and retail operations. We strive to improve uptime and customer experience.We thrive on passion and innovation, and are looking for great people, with great ideas, who want to create the next big thing. We want individuals to push limits, look outside the box and think the unthinkable.Vontier is a $3B global industrial technology company focused on smarter transportation and mobility. Our five operating companiesGilbarco Veeder-Root, Global Traffic Technologies, Teletrac Navman, Matco Tools, and Hennessy Industriesare united by a powerful purpose: mobilizing the future to create a better world. Our portfolio of trusted brands includes market-leading expertise in mobility technologies, retail and commercial fueling, fleet management, telematics, vehicle diagnostics and repair, and smart cities. Vontiers pioneering solutions advance safety, security, efficiency, and environmental compliance worldwide.Energized by our shared purpose and values, we have a strong culture shaped by a deep organization-wide commitment to inclusion, diversity, and equity (ID&E) and corporate responsibility. Eight vibrant global employee resource groups serve as powerful focal points for connection, community, and advocacy, and we actively support community causes through Vontier Cares. We offer flexible remote and in-person, open-space work options.The Vontier Business System (VBS), our engine for success and our competitive advantage, powers every aspect of our business performance through a continuous improvement mindset. As we look to the future, we will continue to evolve VBS to prepare our teams for new challenges and opportunities, and to stay on the forefront of changing technologies through fast iteration and focused experimentation. To learn more about us visit: www.vontier.com."Vontier Corporation and all Vontier Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, disability, veteran status, citizenship status, sexual orientation, gender identity or expression, and other characteristics protected by law."

Keywords: Vontier, Topeka , Marketing Manager, B2B SaaS, Sales , Topeka, Kansas

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